Website: homie.com | Instagram: @homie.com.au
Homie – which stands for Homelessness of Melbourne – is more than just a fashion brand. Homie is an incorporated enterprise set up to work with young people at risk. All profits are used to help young people affected by homelessness.
The Homie style is definitely part of the recent hip-hop inspired streetwear scene with an emphasis on bold colours, oversized fits, gothic fonts and the use of sportswear logos. The cuts are classic and simple, making this an easily non-gendered brand.
As well as being a community focused brand, Homie is also involved in creating sustainable fashion options with its Reborn by Homie collection that’s a unique mix of recycled streetwear pieces upcycled into one-off tops, tracksuit pants, hoodies and jeans.