At Revival Runway we work voluntarily, connected by passion, to make a difference in our fashion industry.

Photography: Greeshma Balachandran


Revival Runway began in 2019, with a mission to bring together fashion lovers and to support and showcase local independent Australian designed fashion, through events including runway shows, editorial-style photoshoots and fashion films. 

It is a non-profit volunteer organisation where everyone gives their time, experience and energy free of charge to create professional opportunities for brands and emerging fashion industry talent. Our volunteers consist of fashion students completing their industry internship, and independent creatives who want to enhance their real life experience and give back to the industry they are passionate about.

Revival Runway understands the cost constraints faced by small fashion businesses and addresses this by providing free creative content and a platform to engage with consumers to increase their visibility in this very competitive space. This is all possible because of our dedicated volunteer team that are connected by a passion to make a difference in the fashion industry.


Sofie has a Bachelor of Economics, a Masters in Fashion Entrepreneurship and is a  Certified Practising Accountant (CPA). Her corporate career involved working for one of the Big Four Accounting firms and a major Australian Bank. However after completing her masters she was approached to lecture in the Fashion Marketing Undergraduate degree at Collarts, which combined both her business and fashion knowledge.

One of Sofie’s mottoes is ‘Walk the Talk’. How could her students relate better to her if she wasn’t practising in the business of fashion? Hence, she founded her own fashion event organisation – REVIVAL RUNWAY – which promotes independent Australian designers, who she feels strongly about. 

Through Revival, Sofie provides a valuable service not only to local independent fashion businesses but creatives who have a purpose to succeed and to the community who get to experience unique events. A trifecta in her view.

Passionate about giving back and bringing people together,  Sofie is an Ambassador for CPA Australia; fundraiser for JMB Foundation and an activities and leisure volunteer in Aged Care.

Another motto Sofie stands by is ‘follow your passion and you won’t work a day in your life’. She is living the dream!

NIKI BRUCE, Creative Director

Niki Bruce is an experienced media professional with more than 20 years in the industry. She has been a journalist and editor for newspapers, magazines and online content products for major organisations like News Limited and Singapore Press Holdings, working in Australia and around Asia. 

Although she has now specialised in content production for the fashion and beauty industry, Niki has covered everything from daily news to lifestyle, entertainment, travel, design and interiors. Niki is a social media and online fashion content expert producing images, videos, editorial articles and marketing press releases for a wide range of brands.

She launched her specialist independent content production and marketing company in 2018 while also completing her Masters in Fashion [Entrepreneurship] at RMIT. Niki also has a Diploma of Education focused on adult education, and has worked as an industry liaison in tertiary curriculum development at Lasalle College of the Arts. Niki currently lectures in Fashion Marketing at COLLARTS, Melbourne.

Niki is the Creative Director of Revival Runway and is also the current Chairperson of the Revival Runway board.

Christina Chia, Revival Runway Patron.

“Living her very best life,” Christina is a senior executive, corporate entrepreneur and a community leader focus on social impact, people and collaboration.

Christina has a Bachelor Business in HR / Marketing and a Master of Business Administration.  She serves as the Chief Operating Officer & Principal (VIC) at North Shore Coaching College. Christina brings over 25 years of extensive experience in executive leadership and strategic business management across diverse sectors such as education, Not-For-Profit, aged care, and hospitality.

Christina is a mental health advocate and champions causes for cultural understanding, community engagement, and empowering women and youth. She serves voluntarily on non-profit boards, including as Vice President of the Chinese Association of Victoria (CAV), Multicultural Attaché for the Mental Health Foundation Australia (MHFA), President of Women Chiefs of Enterprises International (WCEI), and an Executive Judge for the 7News Young Achiever Awards.

A respected leader and advocate for multiculturalism, inclusivity and social progress, Christina was awarded the Entrepreneur of the Year in 2023 by the Australian Council of Multicultural Entrepreneurs (ACME). In 2022, she was recognised as an Honouree by both the Victorian Multicultural Commission (VMC) and the National Monument to Migration in Sydney.

Christina’s impressive background showcases her passion and integrity in driving positive change and builds meaningful connections, impacting both business and community spheres.

photoshoot with a sustainable theme 8
RR Melbourne hand knit fashion brand Revel Knitwear 2
RR Anna Cordell Melbourne fashion designer interview 6
RR Anna Cordell Melbourne fashion designer interview 8

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