At Revival Runway our central purpose is to support small, independent fashion, jewellery and accessories brands, as well as up-and-coming fashion creatives. Our runway shows throughout the year are supported by editorial shoots working with brands who aren’t quite ready for the runway.
For our recent Eleganza shoot, the team focused on supporting Melbourne-based jewellery brands, Anna Rossi, Graedance and Yellow Chilli. Everyone who works on a Revival Runway event or shoot is a volunteer; fashion professionals, models, photographers, makeup artists, hair stylists, marketing people … we are all volunteers.
The Eleganza shoot was headed up by Collarts fashion student Nicholas Chronopoulos who took on the role of Creative Director.
“The initial idea for this shoot was to showcase bold gold jewellery along with red glamorous gowns and red backdrops. However slowly throughout the weeks of planning the shoot, I started thinking about how we could make the jewellery stand out, and make a statement by itself,” explains Nic.
“I thought ‘maybe we can have just plain black and white clothing’. But even then, that was still not communicating what I wanted, which was to showcase the jewellery.
“So, I thought, ‘what if we presented the jewellery by itself on the models?’ No clothes that distract, just the jewellery on its own. We decided to do the shoot with implied nudity and have the jewellery be the sole focus.
“The final shoot shows how jewellery itself can make such a statement. How jewellery can be sexy, bold and daring. The shoot also shows how jewellery isn’t confined by gender and can be worn by whoever.
“This shoot also shows many ways how jewellery can be worn either by delicate statement pieces or layered and stacked with many pieces to give a more maximalist vibe,” says Nic.
Anna Rossi Jewellery is another Melbourne-based brand which was founded by Anna Rossi herself. Anna began her jewellery journey as a child playing with her Nonna’s jewellery collection. Anna has also had years of experience in high-end retail which informs her love for quality and timeless pieces. Anna Rossi’s products consist of anklets, bracelets, earrings, necklaces and rings. Her pieces range from safe wearable pieces to bold statement worthy pieces. Her pieces are a mix of on-trend and classic designs that will become long-term favourites. Made from a variety of semi-precious metals and stones, Anna Rossi is super reasonably priced as well.
CREATIVE DIRECTOR Nick Chronopoulos HAIR & MAKEUP Lucy Denning PHOTOGRAPHER Riana Rahman MODELS Chris & Martha
Grædance is a brand new Melbourne-based jewellery brand that was launched with the aim “to allow for the discovery of each individual’s ‘in-between’ and grey areas”. Grædance pieces are handcrafted and are not categorised by gender but rather by where they are meant to be worn. All the demi-fine jewellery pieces have been produced in silver in order to reflect the brand name. The brand features necklaces, rings and earrings in the first collection of the brand. Launched and designed by Melbourne creative Rong Chen, the brand’s demi-fine pieces were “consciously designed with consideration for changes in the wearer’s body and mood, allowing the equipment that is jewellery to evolve with the wearer”.
Yellow Chilli Jewellery is a Melbourne-based jewellery brand that was established in 2021 by Collarts fashion student Abby Elise Mayne. You might recognise Abby from one of the many Revival Runway shows or photoshoots she’s been involved in; she is definitely part of the Revival Runway family. Abby started the brand on Instagram but has just launched her own website. Her pieces consist of necklaces, bracelets and earrings. Yellow Chilli features many pearl designs along with other beaded designs. She hand-makes all her pieces by herself and also makes monthly donations to the Butterfly Foundation.
Discover more interesting Australian fashion brands in our Brands & Designers Section