Melbourne brand Nobody Denim is all about sustainability and ethical production. Everyone knows that denim is one of the worst fabrics when it comes to pollution, water use and waste, which is why the team behind the brand is focused on making ‘clean’ denim garments.
The brand mission statement highlights its work with state organisation Sustainability Victoria, alongside “energy and materials efficiency assessors to identify ways to reduce [its] environmental footprint”.
All the garments are made in Melbourne with guaranteed fair working conditions employing over 80 staff; the brand is also accredited with Ethical Clothing Australia (ECA).
According to the brand’s website, being sustainable is a core part of its business strategy: “We’re on a journey to be a leading advocate of good business practice. We believe in a triple bottom line approach that sees people and the planet as integral to our decision-making and direction.”
“At Nobody Denim we’re committed to manufacturing our denim garments in Melbourne and guaranteeing the maintenance of fair working conditions. Not only does designing and producing in-house keep jobs and dollars in the country, it enables us to stay at the raw edge of contemporary fashion – responding to trends and street style in real-time. All the while minimising our carbon footprint,” states the brand’s website.
The brand is also very careful in where it sources its materials – which means working with suppliers who meet IS014001 standards, use natural enzymes in their laundry, have reduced their water use for certain processes by 50% and support Australian hardware suppliers like YKK zips to reduce their carbon footprint.
Nobody Denim doesn’t just do jeans, the brand also offers womenswear tops, skirts and even dresses in fabrics like organic cotton and silk. But it’s best pieces are the denim, particularly their season collection items like coloured denim, wide-leg jeans and slim cut denim jackets.
Follow the brand on Instagram at @nobodydenim, and shop online at nobodydenim.com.
